An AFC development programme which focuses on strengthening leagues and clubs. Our vision is to grow and develop football with our MAs by improving the level of League and clubs management.
LDP Activities have included:
League Management/Governance Consultation (e.g. Club Licensing System)
League Marketing Mentoring
Event Management Mentoring
Club Fan Development
Infrastructure: access, management, maintenance and revenue generation
Legal: player status, club legal, disciplinary
In 2014 the AFC introduced new projects designed to support our Member Associations in strengthening football in their countries.
Mini Pitch Scheme
This project is aimed to increase the number of facilities available for grassroots, player-development and football popularisation throughout
the Asian countries.
AFC Mini Pitch Partner will be appointed to construct the mini pitches;
locations for installation are Member Association technical centre,
other venue owned or operated by the Member Association, schools or
other location where the Member Association can manage usage and
Each mini pitch will consist of playing surface (usually 40 x 20metres), surround walls, containing nets, mini goals and lights.
Mini Pitches offer many benefits to Member Associations:
Player development via small-sided games
Social and community benefits
Maximising limited land availability
Enhancing relationships with football stakeholders
It is acknowledged that there is a need to provide expert human resource support when our Member Associations are working on major new projects or facing significant challenges. To help in these situations, we are introducing the AFC Expert Pool, through which internationally respected consultants will become available a full time employee of the Member Association for a period of two to four months
Member Associations can request a consultant for activities that are
central to their strategic goals or tackling issues identified by the
AFC. These activities might be:
Member Association administration
Football technical development
Match day operations
Competitions Management System
The purpose of the Competitions Management Module is that the beneficiary AFC Member associations will have a system that allows
efficient management of the various competitions that are organized by Member Associations (MA) while allowing for collection of data on the
various aspects of a competition. Competitions and matches generate valuable data which if stored systematically and in a format that can be
consumed by other interested stakeholders like fans, sponsors, media etc. and can provide for additional revenue.
The system enables setup an efficient
management of data for players, teams, tournaments and document
management of all types and at all levels.
Compatible with AFCAS and FIFA Connect
to integrate with various authentication systems such as, Member
Association website, Facebook, Twitter, Google and so on.
Ability for fan engagement and commercialisation activities.
This system allows you to manage the following:
Select team line-ups
Automatically publish to website
Live Streaming Platform
Platform enables Member Associations to
create, produce, protect, distribute and commercialise new video content
for competitions that have not been distributed on TV
Platform to make Member Association-owned content available online
Live streaming and highlights with various features
Integration into Member Association website and social media platforms
Complete package: AFC to consider the funding of purchase of relevant equipment where required
The AFC will train Member Association staff on content creation, production and commercialise
The Competition Fund provides a maximum contribution of $50,000 to provide additional equipment for teams of Member Associations which
participate in AFC Finals for men’s age-group teams, all women’s team and all futsal teams
or, enter a team into a qualifying stage of an AFC competition for the very first time
The AFC offers dedicated help in the form of and not limited to:
Sport science equipment
Video analysis equipment
Consultants or Coaches for assistance in Sports Science, Video Analysis, Fitness and Medical Science areas
Other resources to support national team/s
AFC Infrastructure Fund
This fund is designed for assisting member assosciations to improve football infrastructure which helps in football development. Member
Associations can utilise this fund for the following areas:
Pitch maintenance equipment
Football-related infrastructure at a training/technical centre including seating solutions.
Any other football specific infrastructure projects deemed to fulfil the guidelines of such projects.
A maximum contribution of USD$300,000 from AFC per cycle (i.e. until the end of 2020)
Maximum on project per Member Associations per year
will contribute a maximum of 75% of the total project cost (i.e Member
Associations must part fund a minimum of 25% per project)
AFC Financial Assistance Programme (AFAP) provides financial
assistance to Beneficiary Member Associations for football development
and/or management activities.
Annual grant from the AFC to its Member Associations
38 beneficiary Member Associations
Each Member Association receives a $250,000 grant for football administration, operations and development
15% ($37,500) must be spent on women’s football
More detailed information on AFC Financial Assistance Programme
MA Strategic Planning
New AFC Development regulations require now AFC MAs to have a strategic plan in place before becoming a beneficiary of any AFC
Strategic Planning provides you with answers to 4 important questions:
Where are you right now? (Situational analysis)
Where do you want to reach? (Vision, missions, objectives)
What actions shall be taken in order to get us there? (Planning)
How do we make it happen? (Implementation)
MA submits a letter to the AFC requesting assistance in drafting a Strategic Plan;
MA appoints an officer responsible for drafting a Strategic Plan;
AFC Mission to MA (guidance on drafting a Strategic Plan, conducting Situational analysis and presenting the findings);
MA to draft the Strategic Plan and get it approved from the MA Executive Committee;
MA to submit the Strategic Plan to AFC for review.
MA to follow-up the Strategic Plan
MA to conduct Strategic Planning annual review meeting
MA Executive Committee to approve changes
MA to submit updated plan to the AFC
Agreed key issues and strategies,
Ensuring possibility for implementing the strategies,
Clear communication of priorities,
Improved cooperation among stakeholders,
More effective management control of strategic initiative.